Proof of concept. All content is made up.

Queries with no results jumped after our site redesign

Nov 5·236 views
EV
Elena VossMember

Our no-results rate went from 6% to 14% after the new site launched. Where should I start looking: indexing, query pipeline, or the UI?

▲ 6 kudos
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Priya OkaforCommunity Champion

Pull the top no-result queries first. After a redesign it's usually new URLs that weren't re-crawled, or a search box that now sends extra filters.

▲ 3 kudos